More

    Google Search Console Adds a New Structured Data Report for Breadcrumbs

    Google has added another new structured data report, allowing site owners to quickly check whether breadcrumb markup has been implemented correctly.

    The ‘Breadcrumbs’ report appears under the Enhancements section in Search Console along with other reports related to the implementation of structured data.

    Just like other structured data reports, this one shows users which sets of breadcrumb structured data have been implemented correctly, which ones have not, and which ones have warnings.

    If Search Console detects errors with breadcrumb markup implementation then it will identity what’s missing from the markup so you can fix the problem quickly and efficiently.

    Importance of Breadcrumbs

    Why is it important to have valid breadcrumb structured data markup?

    Google Search uses breadcrumb markup in the body of a web page to categorize the information from the page in search results.

    Given the fact that Google is displaying breadcrumbs more prominently in search results, it’s more important than ever to make sure the markup is valid.

    Where Google would previously show full URLs in search snippets it is now showing breadcrumbs instead. Google relies on valid markup in order to generate the breadcrumbs seen in search results.

    So invalid markup could result in a page’s breadcrumb information not being displayed correctly in search results.

    Invalid markup won’t hurt rankings, but it’s good practice to provide Google with as much accurate information about a page as possible.

    Breadcrumb markup can be implemented using JSON-LD, RDFa, or Microdata. It can also be implemented as part of a page’s visual design using HTML.

    Recent Articles

    Google says China and Iran tried to hack Biden and Trump’s campaigns

    Google has announced it has identified state-sponsored hacking attempts upon both Biden and Trump's campaign staff, originating from China and Iran respectively. Fortunately, both...

    iPhone 12 launch delayed to Q4 per major Apple supplier

    The CEO of Broadcom, one of Apple’s major suppliers for hardware like iPhone Wi-Fi chips has shared today that it expects Apple’s iPhone 12...

    The Outer Worlds on Nintendo Switch proves not every game needs a port

    Please, I'm begging you. Stop with the ports. The Outer Worlds was one of the top games from 2019 and for good reason. It presented...

    Google My Business Update: Add More Hours for Specific Services via @MattGSouthern

    Google is letting businesses add more hours in their GMB listing for services that aren’t offered at all times of the day.The post Google...

    You can now get the Galaxy A51 from Verizon for free on a 2-year plan

    The Galaxy A51 is Samsung’s most successful smartphone of the year so far, to the point where you might be owning one already. But...

    Latest Stories

    Stay on op - Ge the daily news in your inbox

    Do NOT follow this link or you will be banned from the site!
    Translate »