More

    Here’s exactly what you need to do to launch a mobile app

    In May, Uber launched a new experiment: selling train and bus tickets through its app for its customers in Denver, Colorado. Today, the company reports that it has sold over 1,200 tickets for the city’s Regional Transportation District, which operates Denver’s public transportation system.

    THE COMPANY REPORTS GROWTH AVERAGING 42 PERCENT EACH WEEK DURING THE ROLLOUT PERIOD

    Uber Transit, the company’s in-app ticketing feature, was made available to a small cohort of customers in May, and it has since become available to 100 percent of Uber users in Denver as of June 25th. The company reports growth averaging 42 percent each week during the rollout period.

    Uber may not make any money when it sells bus and subway tickets through its app, but it is seeing an uptick in business as a result. Since Uber launched its transit planning feature in January, Uber trips in Denver that start or end at a transit station have grown 11.6 percent. This helps bolster Uber’s claim that it is helping solve the first mile / last mile challenge that plagues many cities.

    Uber also said that the number of repeat ticket purchases has increased every week since ticketing launched. As of the week of June 24th, approximately 25 percent of tickets sold were purchased by users who had previously purchased tickets on the app.

    Uber’s new transit feature is powered by Masabi, a London-based tech company that builds mobile ticketing software for public transportation. This is the first incarnation of Uber and Masabi’s partnership since the two companies first struck a deal last year to integrate the latter’s mobile ticketing platform into the former’s app. Uber riders in Denver have been able to see real-time bus and rail information when they open the app since January, courtesy of transit data firm Moovit.

    For now, Uber is taking its first foray into public transportation slowly, one city at a time. So far, the company offers real-time subway and bus schedules, time and cost comparisons, and point-to-point directions for customers in London and Boston. It most likely will launch ticket purchasing in those cities later this year.

    Recent Articles

    5 Things to Know About the macOS 10.15.2 Update in December

    5 Things to Know About the macOS 10.15.2 Update in December is a post by Josh Smith from Gotta Be Mobile. Apple is working on...

    5 Best WordPress Business Directory Plugins

    Are you looking for the best WordPress business directory plugins? A business directory helps users discover service providers in a particular niche or category. At...

    René Auberjonois, Odo from ‘Star Trek: Deep Space Nine’, has died

    Veteran actor and singer René Auberjonois has died of metastatic lung cancer at his Los Angeles home on Dec. 8. Auberjonois' son Rèmy-Luc confirmed...

    Pokémon Sword and Shield Berries, Berries, and more Berries!

    A common feature in Pokémon games, Berries serve many purposes and Pokémon Sword and Shield is no different. Within battle, your Pokémon can eat...

    This week’s top stories: Completely wireless iPhone in 2021, App Store awards, Mac Pro, more

    In this week’s top stories: Ming-Chi Kuo details the 2020 and 2021 iPhones, Apple reveals its 2019 App Store awards, Peloton launches an Apple Watch...

    Latest Stories

    Leave A Reply

    Please enter your comment!
    Please enter your name here

    Stay on op - Ge the daily news in your inbox