Video SEO is the process of optimizing your videos to rank higher in search engines. This can help you get more traffic from your video content back to your WordPress website.
In this article, we’ll show you how you can set up a video sitemap in WordPress to improve your video SEO, step by step.
What is Video SEO?
Video SEO is the process of optimizing the videos on your site, so they’ll rank higher in the search results pages.
This is similar to general WordPress SEO best practices except it’s geared towards your video content.
However, once they’re live on your website, you need to make sure they’re going to bring you maximum traffic.
The best way to do this is by adding a video sitemap to WordPress.
A video sitemap is an XML sitemap that has information about the video content on your site.
This can help you generate rich snippets that appear in the Google video search results, and increase your blog traffic across the board.
By creating a video sitemap, Google and other search engines will index your posts with the embedded video content. That way, your video can rank in the search engines and bring more traffic to your posts.
Note: if you use a third-party video host like YouTube, then your YouTube videos and embedded videos can both rank in the search results together.
If you regularly add videos in your posts and pages, then this is a must have feature.
A WordPress video sitemap plugin will automatically detect when a video is embedded in your blog content, and add that to the sitemap, so search engines like Google can prioritize it.
How to Setup Video SEO Sitemap in WordPress with AIOSEO
Google makes formatting these video sitemaps hard, but with the AIOSEO plugin it only takes a couple of clicks.
First thing you need to do is install and activate the plugin. For more details, see our guide on how to install a plugin in WordPress.
After the plugin is activated, you’ll have a new All in One SEO menu item in your WordPress dashboard.
Navigate to All in One SEO » Sitemaps.
On the home screen, make sure that sitemaps are enabled. Click the ‘Enable Sitemap’ slider to turn on sitemaps.
After that, select the ‘Video Sitemap’ menu option at the top of the screen.
Next, click the ‘Activate Video Sitemap’ button to enable the video sitemap module.
Once you’ve done that, you can view your video sitemap by clicking the ‘Open Video Sitemap’ button.
The index page will list all of your available video sitemaps.
When you click on the sitemap link, it’ll show the list of available video content.
Here we can our example WordPress video sitemap contains a list of all blog posts that have an embedded video.
You can further configure your video sitemap settings in the ‘Video Sitemap Settings’ box.
The default settings will be enough for most WordPress blogs, however, you can adjust these depending on your video content needs.
The most common change webmasters make is adjusting the ‘Post Types’ and ‘Taxonomies’ settings.
For example, if you only want the embedded videos from your blog posts to appear in your sitemap, then uncheck the ‘Pages’ and ‘Attachments’ boxes in the ‘Post Types’ box.
Make sure you click ‘Save Changes’ if you’ve made any changes to the settings here.
You’ve now successfully added video sitemaps to WordPress, which will improve your video SEO and help you get more traffic from the search engines.
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