There are many ways to monetize your website traffic, and most of them are related to advertising third-party products or services to your website visitors. There are many advertising programs that can help you earn money nowadays, but the most popular is Google AdSense. This advertising program was launched in mid2003 by Google and is currently the most popular advertising program on the Internet. It provides a good opportunity for webmasters and site owners to monetize their traffic - every year, Google pays over $10 billion to its publishers. If you\u2019ve asked yourself, \u2018What is AdSense, and how do I make money with AdSense?\u2019 the following article will give you some hints. The Advantages of Google AdSense \tA huge number of publishers and advertisers. As of today,\u00a0over 10 million websites\u00a0are using it. \tHigh level of security, safety and transparency for both advertisers and publishers. This is another good feature of AdSense. Google acts as an intermediary between the two sides and is mindful of the whole process being transparent and clear for everyone. All the necessary metrics can be tracked within your Google Analytics account. \tVariety of ad formats. In AdSense, advertisers can run text, images, HTML ads, video ads and much more, and in many different sizes. As a publisher, you can experiment with different ad types and figure out which ones drive the most revenue. Don't Miss \tFree Resource to Learn Marketing in 2020 | Digital Marketing Course Certificate \tHow to download offline Google Maps to your phone \tHow to download offline Google Maps to your phone \tHow to Delete Your Gmail Account Tip: check which sizes are the most used by other publishers and learn from them. For example, in our own study, based on the analysis of\u00a0over 63,000 advertisers and publishers, we found out that the most popular ad sizes are 728x90 and 300x250: How Does AdSense Work? The whole process is quite simple. You create an AdSense account, insert a small amount of code into your website pages \u2013 and that\u2019s all you need to start. Google will display targeted ads on your page that are either relevant to the content of your website or to users\u2019 previous searches, based on its proprietary algorithms. Your website visitors will start clicking those ads and - the best part - you will be paid for it. Google AdSense works on a cost-per-click and revenue-sharing basis. This means that your main task will be to provide as many clicks to those ads as possible. Tip: do not try to cheat Google and artificially increase the number of clicks. Do not encourage your website visitors to click ads and - of course - do not click your own ads under any circumstances! Google has a very accurate and complicated system for preventing click fraud. Once it notices some suspicious activity on your website or has any doubts about the quality of your traffic and clicks, it may suspend your account. How Much Can You Earn With AdSense? Google charges advertisers per ad click. Publishers get 68% of the click amount (or 51% when it comes to AdSense for search). The commission you get depends heavily on the competition and CPC in the niche. In practice, the commission per click can range from $0.20 to $15. The majority of niches bring less than $3 per click to publishers. However,\u00a0there are some niches that can be extremely profitable. There are two ways to discover the most profitable topics: 1. Estimate an average cost per click in the niche with the\u00a0CPC Map tool: You can see that the three most expensive niches in the US are Insurance, Online Education and Marketing & Advertising. If you are just about to start a blog and choosing the topics to cover, these numbers will be extremely useful for you. 2. Check the CPC of a particular keyword in the\u00a0Keyword Magic tool: This tool is powered by the biggest keyword database in the world (over 14.6 billion keywords as of August 2019). You can just enter a seed keyword (\u201cadsense\u201d, for example) and it will give you tons of related search terms with CPC, search volume and competition level for each of these terms. Find The Most Promising Niches With the SEMrush Keyword Magic tool Tip: the amount you earn doesn\u2019t solely depend on the cost per click value in your niche. It also depends on how ads match your audience's interests, where the ads are located on the page, etc. So pay attention to the content of your website, its look, and feel, and test different placements within a page to find the most efficient option. Traffic Is The King Finally, and most importantly, your earnings also depend on the amount of targeted\u00a0traffic to your website. You can choose the most expensive niche and pick the best placements for your ads, but it doesn\u2019t make sense if nobody comes to your website or blog. Keep in mind that only a very small number of your visitors will click the ads (there are no official statistics from Google, but usually webmasters report that 1% to 2% is quite a good CTR). Most probably, the clicks will bring you less than $1 per click. Now you can calculate how much traffic you need to earn the amount you want. Therefore, if you want to make money with AdSense you should have large volumes of traffic. This will require a lot of work and a lot of unique and quality content. This means that it is always reasonable to create a website on a topic you know a great deal about. It will be much easier for you to generate a lot of quality content and this work will be pleasurable. Do not expect to make $1,000 per month with a 10-page website. It is recommended to create at least 20-30 pages of content before you start working with AdSense. Summary Briefly summarizing, you can make pretty good money with Google AdSense, but it is not a program where you can get rich quickly. There are some common-sense rules to follow that will help you lay the groundwork for high and stable earnings: \tLove the topic you are writing about and know a lot about it. \tAs well as producing unique and relevant content, do it on a regular basis to make Google aware that your website is being updated constantly with fresh information. \tDo not try to cheat Google with any kind of \u201cartificial\u201d clicks. \tDo some research to find the most profitable niches in terms of CPC and search demand. Build your content plan according to these insights. This will help you to get a lot of traffic and monetize it with AdSense.